Yeah, Like CZLN6 and MustangSix said...
If you're unfortunate enough to be stuck with a stock points-type ignition, here is a little help, gleaned from many years of racing with them:
1. The Splitfire plugs have a slightly longer reach and 1/2 step hotter heat range than the stock recommended plug. Both of these are old hot-rodder tricks from those of us who REMEMBER the '60s..

...and they do help, slightly.
2. They work more noticeably better, though, if you can get a high-voltage coil (60,000 volts is plenty, J.C. Whitney's work fine) to replace the original FoMoCo units.
3. Select your points carefully. If you can get Blue Streak brand, jump on them in a heartbeat. If not, look for points that have a hole in the ground electrode - this lets air get out of the way above 2500 RPM - and look for the rubbing block (the part that goes against the points cam) to be made of phenolic or black Delrin - NOT white plastic. Also look for a strong support where the points pivot mounts to the backplate and for stronger spring action. Look also for LARGE contact surface on the points - they come in all sorts of sizes. Drive them 100 miles, then reset the dwell and timing (this is VERY important) so it will last longer.
4. Use a condensor that has a heavy gauge wire or copper strip.
5. Finally, find a distributor rotor that has the extra-wide tip (sort of a 'T' shape) and find a distributor cap for it that has small contacts to keep that new extra-high voltage from leaking away.
One last thing - make sure the tips of the electrodes on the spark plugs are filed flat. This makes the voltage build up higher, then jump from the sharp edges to the ground electrode more quickly.
Like many things with ignitions, it's the sum of all the parts that makes the difference. Do ALL these things and you WILL notice a difference. Do just 1 or 2 and it will be money wasted.
Good luck!